Experiences and guides

Why do we change our brand?

Dear friends,

It’s a pleasure to tell you exciting news. VATIA becomes BETTERGY. We start a rebranding process, which aims to show some relevant aspects that affect our strategy as a company:

• We reinforce our commitment to energy, we want to help you save resources and improve your image as a company. In these years, we have been involved in different projects in other sectors. This strategic change implies a clear and unique focus:We are committed to a better world, a better energy for you.
• Reputation Enhancement: You are our reason for being, you are the one who can talk about what it means to work with us. This rebranding implies a greater awareness of  our customers relationship, and therefore, to focus even more on our strategy and customer satisfaction.
• Simplify: Another objective of this brand change is to make our work and how we communicate easier. We want to improve our results and a key aspect for this is to communicate better and more effectively.
• International expansion: So far we have developed international projects on a one-off basis. The change of brand also implies a stronger commitment to internationalisation. We have been able to establish unique relationships with some important players in the sector. This change of brand also implies a clear direction: internationalization, deploying the knowledge acquired in recent years in other international markets.

We count on you in this new and exciting stage, thank you for everything,

Bettergy Team,

This post is also available in: Spanish